Personal Injury Law Firm Local Visibility Audit
The challenge
The firm needed a clearer explanation of why local competitors were winning visibility and trust before a prospective client reached the website.
Work completed
- Reviewed Map Pack presence and local competitor positioning
- Compared review volume and reputation signals
- Evaluated GBP completeness and category relevance
- Reviewed local landing pages and legal-directory authority
Strategic output
The findings were organized into a prioritized plan across Google Business Profile, reviews, local pages, citations, and tracking.
